What is PR (and Why You Absolutely Need It)

What is PR (and Why You Absolutely Need It)

Public relations is an extremely misunderstood business function, and yet it also contains the key to ongoing business success. So just what is PR? Let’s take a brief look at specific examples to describe how it can benefit your business…

How to Write Just Like an Expert (7 Useful Ways)

How to Write Just Like an Expert (7 Useful Ways)

Everyone has a blog. Everyone. And that’s why yours’ never gets read. It’s not enough to bang out a few paragraphs, slap a title on it, and then post it to your WordPress site. You need something more. You need to know how to write professionally. You need to incorporate a few tricks from the experts.

How to Brand Your Business (Like a Boss)

How to Brand Your Business (Like a Boss)

Every successful business has a carefully crafted brand that customers connect with effortlessly. With some dedication to detail and a few key insights, your brand can dominate the competition. Here’s what you need to know…

Is Pokémon GO a Fad or Actually a Cash Cow?

Is Pokémon GO a Fad or Actually a Cash Cow?

Every so often, a new fad takes the world by storm only to fade away just as quickly. But occasionally, one of those fads turns out to actually be a game-changing cash cow for those who pick up on its potential early. Pokémon GO is that game changer.

See How to Crush Traffic with Visual Content

See How to Crush Traffic with Visual Content

You need to drive traffic to your sites, and you know “content is king.” But have you put any thought into visual content and how to leverage this marketing strategy to bring in the kind of traffic you need? Let’s take a look at three of the best visual content tricks being used today…

10 Email Etiquette Mistakes You Need to Avoid

10 Email Etiquette Mistakes You Need to Avoid

The importance of email in the modern workplace cannot be overstated. Research shows that the average professional in the US spends 25% of their employed time reading, sorting, and writing emails. In order to improve your communication and always project credibility and competence, watch out for these ten, common email etiquette mistakes…