There’s a lot of confusion when it comes to search engine optimization (SEO). But the surprising reality is, successful SEO doesn’t have to be mysterious or even complicated – if you have these two simple ingredients…
You need to drive traffic to your sites, and you know “content is king.” But have you put any thought into visual content and how to leverage this marketing strategy to bring in the kind of traffic you need? Let’s take a look at three of the best visual content tricks being used today…
The importance of email in the modern workplace cannot be overstated. Research shows that the average professional in the US spends 25% of their employed time reading, sorting, and writing emails. In order to improve your communication and always project credibility and competence, watch out for these ten, common email etiquette mistakes…
LinkedIn just cashed in for $26.2 billion in an historic merger with Microsoft. The social media network is becoming more popular among professionals, yet so many fail to understand just how to do business and make money on the site. Implementing these strategic tweaks and practices can help you and your business cash in on LinkedIn’s growing popularity…
Due to a misunderstanding of just what the true role of social media is in day-to-day marketing activities and needs, decision makers sometimes discount social media as “hype” or a “fad” that they can’t afford to mess around with. It’s time to take another look at social media. Once we better understand its strengths, we can better put it to work for our businesses…