When looking for a good logo design, most business owners think it just has to “look good.” What they fail to understand is the psychology behind an effective logo. By keeping simple branding principles in mind, anyone can arrive at a killer logo that looks good and communicates their brand message in a unique and powerful way.
You’ve heard it before – if you’re in business, you need a blog. But do you have the right business blog strategy to take your business to the stars? Or is your approach to blogging destined to fail miserably and waste you time and money in the process? Sit up and pay attention! Here’s how to tell if your blog can take you where you want to go or not.
Content marketing is hot. And without a steady stream of content engaging your audience and positioning your brand authority, you could get left behind. Not sure how to create consistent blog content? Why not start a podcast? It’s one of the smartest moves you can make for 2018!
Thinking about outsourcing your blog writing? Good for you! Blog content is so important. And so is the ability to delegate this task to a skilled writer who will generate traffic and build brand authority. But lookout for pitfalls! Outsourcing blog writing can be tricky. Here’s exactly what you need to know.
Twitter is of course vital to a vibrant social media strategy. And whether you’ve got it down or are learning the ropes, more info is always a good thing. Keep these Twitter hacks in your back pocket for when you need them most.
