7 Signs Your Business Blog Strategy Is Destined to Fail

7 Signs Your Business Blog Strategy Is Destined to Fail

You’ve heard it before – if you’re in business, you need a blog. But do you have the right business blog strategy to take your business to the stars? Or is your approach to blogging destined to fail miserably and waste you time and money in the process? Sit up and pay attention! Here’s how to tell if your blog can take you where you want to go or not.

The Top 5 Reasons You Need a Podcast in 2018

The Top 5 Reasons You Need a Podcast in 2018

Content marketing is hot. And without a steady stream of content engaging your audience and positioning your brand authority, you could get left behind. Not sure how to create consistent blog content? Why not start a podcast? It’s one of the smartest moves you can make for 2018!

What You Need to Know About Outsourcing Blog Writing

What You Need to Know About Outsourcing Blog Writing

Thinking about outsourcing your blog writing? Good for you! Blog content is so important. And so is the ability to delegate this task to a skilled writer who will generate traffic and build brand authority. But lookout for pitfalls! Outsourcing blog writing can be tricky. Here’s exactly what you need to know.

Ok, Google, What Is Pillar Content?

Ok, Google, What Is Pillar Content?

There is a giant SEO shift coming, and long-tail keywords are going the way of the dinosaur. Want to keep your search rankings up and stay ahead of the curve? Then pay close attention, because it’s all about pillar content, clusters, and how well you grasp the concept…

10 Leadership Traits You Need to Grow Your Business

10 Leadership Traits You Need to Grow Your Business

Every business rises and falls on leadership. Do you have what it takes? Are you winging it, or do you have the leadership traits needed to organize a movement and grow your business? Consider the list of traits below to determine how well suited you are for the long haul.

5 Proven Strategies You Need to Drive Website Traffic

5 Proven Strategies You Need to Drive Website Traffic

You need more traffic. Without it, you get no leads, no conversions, no sales. But what’s the trick? How do you drive website traffic and get more eyes on your products and services? Better play it safe and base your traffic generation on these 5 proven strategies that are known to work.

This Is How to Build a Following

This Is How to Build a Following

Whether you are a medium-size boutique firm, a multinational corporation, or a small business, you need to build a following. Without a tribe, you have no voice. But with an energized and loyal community dedicated to your brand and ideals, your business can have meaning and enjoy long-term success. So how do you go about it?

15 Breakthrough Tips to Transform Your Copywriting

15 Breakthrough Tips to Transform Your Copywriting

If your content marketing is getting you nowhere or your email copy gets more unsubs than conversions, it’s time to transform your copywriting skills. As you probably know, hot copy is where it’s at. Every word is a value offering to your reader. But if you aren’t drawing them in, adding value to their lives, and motivating them to take the next step, you might as well hang up your keyboard – or follow these breakthrough tips the professionals use to transform your copywriting.